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According to Communications Briefings, the following questions are based on research conducted in France on the use of color. Answer true or false for each question.
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If you want people to remember what you've shown
them for a longer period of time, print it in green.
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Don't use blue for items you want people to concentrate
on. Blue cuts down on a participant's attention and should
therefore be used for items you want to play down. |
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Use yellow to attract attention. Yellow objects are usually
perceived first. |
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Use green markers on flipcharts when you're in a room with poor lighting. Green produces the maximum luminosity for the amount of energy used. |
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The best combination for reading is black type on white paper. |
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